Pricing is probably one of the most important decisions you will have to make for your craft or home-based business to be a success. Price is the money you charge for your products and what your customers will pay for them. Setting your prices is one of your biggest challenges.
When it comes to deciding your pricing, remember it is more than just understanding the expenses involved in creating your products. Understanding your customers and your prospective competitors will enable you to realise your products price potential fully. This module goes through pricing and competitors, pricing to meet demand, how you can avoid pricing mistakes and how you can set prices for your products.